DO I NEED TO BE A COMPUTER PROGRAMMER TO USE A DATA VISUALISATION TOOL?
A good data visualisation will display information in a way that is easier to understand and assimilate, enabling a user to quickly derive actionable insight. As reporting technology evolves, visuals are becoming increasingly impressive, and this can often have a daunting effect, leading organisations down a path of developing complex reporting tools. In reality, simplicity, and a good understanding of the underlying data and decision making, are the key factor in distinguishing between good, bad and indifferent visualisations.
Relying on products we know and love, such as Microsoft Excel, is an achievable, albeit inefficient, way of delivering graphs and visuals that displays data in an understandable way. However, this opens up a multitude of ways in which data can be manipulated, and encourages the continued efforts on the production of data and reporting, rather than the usage of data to provide actionable insight. This carries risk, inefficiency, and the potential for missed opportunities.
When it comes to data visualisation tools, the use of templates is where the tool can make this easier for the end user to quickly access trustworthy data. There has been a step change in the visualisation technologies over recent years, putting the power in the hands of super users and competent technology users with business acumen; in the past, business processes have needed to align to the constraints of reporting tools, but an increasing number of tools have put the power back in the hands of the people who understand the data. No longer is there a dependency on coders to deliver data; anyone with a good grasp of tools, data or the wider market is in a position to deliver insight. This means simple, repeatable templates that are focused on business outcomes.
Similarly, there are cross-industry opportunities to leverage existing tools, visualisations and data to deliver rapid data visualisations. With the software readily available to consumers today, there is no need to reinvent the wheel, and organisations can use specialist consultancies like HarnessBI to deliver targeted, rapid visualisations based on the data that is needed to drive their business.